Universitas Putra Indonesia YPTK Padang successfully hosted for first B2B Indonesia Sales Competition (ISAC) 2020

Universitas Putra Indonesia YPTK Padang successfully hosted for first B2B Indonesia Sales Competition (ISAC) 2020 which is a collaboration of the Universitas Putra Indonesia YPTK Padang, Bina Nusantara University, Parahyangan Catholic University, Sebelas Maret University, Batam State Polytechnic and SEAMOLEC which are members of the partner South East Asia Sales Competition (SEASAC) funded by Erasmus + EU. SEASAC Indonesia partners agreed to form a consortium and hold a B2B Sales Competition for Indonesian students who adopt similar activities that already exist in Europe.
Mr. Dr. Muhammad Ridwan, S.E, M.M Vice Chancellor IV of the Putra Indonesia University YPTK Padang and at the same time being the head of the activity committee said that this activity aims to improve student sales skills, so they can compete well. The ISAC activity was held for 2 days, November 24-25, 2020. Initially, this activity was planned to be carried out offline at the Putra Indonesia University YPTK Padang Campus, but due to the Covid pandemic it was carried out online. On the first day of the Qualification and Semi-Final rounds, 25 competing participants from 5 Universities and then will be screened to get 10 Semi Finalists, in this competition which is conducted online via zoom meeting, there will be 4 Finalists who will show their abilities on the day two competitions which will be broadcast live via youtube seasacproject. Mr. Rizal, a representative from the National Achievement Center, expressed his appreciation for this activity and hoped that this activity would be able to improve student skills in the sales field and be carried out continuously, this was conveyed when giving a speech and at the same time officially opening the Indonesia Sales Competition (ISAC) 2020. More The National Achievement Center also appreciated the involvement of several other universities in this activity both as judges and observers, including Gajah Mada University, Agung Podomoro University, Pakuan University, Sultan Ageng Tirtayasa University, Nahdlatul Ulama University Surabaya. Four participants who succeeded in becoming finalists came from Bina Nusantara University, Batam State Polytechnic and Parahyangan Catholic University showed their abilities to the judges. In this competition, the buyer was the CEO of GISTRRAVCORP partner companies in the ISAC competition. This competition ran smoothly and got the attention from the Ministry of Education and Culture, this can be seen when representatives of the Ministry of Education gave a speech and opened the international Webinar which is a series of ISAC activities.

The event in second day were the final round of ISAC and continued with International Webinar with the title “Preparing Students Towards New Era of B2B Sales”. Mr. Dr. Muhammad Ridwan, S.E,M.M as a Vice of Rector IV and the head of Commitee give opening speech to the International Webinar, he said that the purpose of this webinar is to get the insighful knowledge about B2B Sales in this era and this event will be an anual event. The next welcoming remakrs is from Mr. R. Alpha Amirrachman, Ph.D, SEAMOLEC Director, he underline that B2B marketing is very important in todays business and online world, we have to prepare the students to face this era by adding the knowledge about B2B sales. Then, the last remark from Mr. Firman Hidayat from Directorate General of Higher Education, Ministry of Education Republic of Indonesia, (tbc). He said that this is the first event for B2B sales competition not for first and last but he said that this vent should be an anual event.

This webinar talked about B2B Sales Competion in Indonesia, Europe and Also Asean with the three speakers; First Speaker is from Indonesia Benny Kusuma as Education Lead, Microsoft Indonesia, he present about B2B sales from technology point of view. He mentioned that Actually everyone is born as a sales person, no one can say that I don’t know how to sell. Sales person has an important part in the company, because without sales person the company can’t sell the product. Related to the this pandemic era, the sales person should changes the way in selling the product with the tehnology. Second speaker is Harri Lappalaimen from Turku University of Applied Sciences, he said that we have to teach the students not with all the many subject about marketing but we have to reneweing the subject to be more teachable related to the become a professional sales person like; interaction skills, the decision making skills and problem solving skills. The last speaker is Associate Professor Dr. Watjana Poopanee from Mahasarakam University with the theme how to prepare students for Career in Sales. He mentione that the sales person is the important part in the business they are unique and have an important role of the sales related to the costumers needs and the products and organization offer the customers, which are to make the income for organization, the sales also is a key roles and trust between the customers and the business.
In conclusion, all the speakers underline that “as a sales person we should aware that its not only talking about the how to sell the products but how we build the good relationship with the costumer.”